There are many firms who purport to be\u00a0expert Xero accountants - and Xero are very keen on ensuring that their partners are able to use it properly, there\u2019s no doubt. But there are flaws in their checking of their experts. Xero\u2019s training is excellent - and if you\u2019ve persisted and become certified with them, you have definitely seen and learned what there is to be seen and learned. But their accreditation kind of loses its value a little when it comes to its precious-metal-based badge system. With a David and Goliath approach, we\u2019ve always been happy being a \u201cSilver\u201d partner. We might become \u201cGold\u201d one day, but we\u2019re not pinning that on to the target board. This is because it\u2019s all down to how many systems you can log in to from your clients. So in effect, being a superstar, top-rated firm means that we\u2019re talking about quantity rather than quality. If a firm has access to 20,000 systems, does that mean they\u2019re really advising 20,000 businesses about how to get the most from Xero, or that they signed everyone up and hoped they\u2019d find their way? And how did they get to 20,000 subscribers - because that\u2019s how many clients they have, or because there are 15,000 empty systems being paid for to maintain the precious metal? As a five-branch firm who is still Silver, we know the answers to those! We don\u2019t like to criticise these firms, but when a client is choosing between accountants based on the firm\u2019s precious metal status, it breaks our heart that businesses might not be getting the best from their kit! Trusted Xero Accountants We put a lot of effort into being brilliant users of the absolutely fantastic system that is Xero. We like our clients to benefit from our knowledge of what they can do with the system - whether that\u2019s learned knowledge or actual experience from using it ourselves. We like to try new add ons for ourselves and often implement them in the long term in our business - when we find something that\u2019s great, we tend to tell everyone! There\u2019s no doubt that many firms who use the software are excellent Xero accountants - many who I know personally are fantastic and certainly reputable accountants - but they don\u2019t also have a penchant for making the best out of their clients\u2019 Xero systems. If you have any questions or want more information about Xero accounting, then please get in touch!